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  Back in 2016, I started a lifestyle page on Instagram sharing reels of my daily life and activities. It started gaining traction towards the end of the year. From 3 followers (2 being my close friends), the account grew to an extensive following of 4500 followers. I was engrossed in making sure I had a distinct feed while ensuring that every post was in sync with each other. Most of my time was spent on editing (did not enjoy it at all) and engaging (slightly better). Fast-forward to the October of 2020, when people were eating content at the speed of 100 posts every hour. Despite a great audience overload, my followers and engagement both started dropping. The story makes for a great lunch poem, but let me share some of the things I learned about Social Media Advertising through this particular phase. 1.   Your followers like your Content, not you Reels have made it to IG, reals still have not. People like airbrush faces with peachy glow and shiny lips. However, content crea

  Call for sales at a time were considered better than mails, yet here the world is. Sales Calls have become a nightmare for a population that struggles to have 10 minutes of conversation with someone who wants them to ‘spend.’ If I were to be bothered on a Sunday morning for 10 minutes so that a salesperson could sell me a real estate property, Automation Lead Generation Companies I would lose it myself. But, I being introvert hate to talk! What explains the frustration that sales calls have brought to a huge population otherwise? This is exactly what the experts at PingCall wanted to find out. Upon rigorous data mining, the experts suggested some of the most common reasons stated by a large population in their data set. 1.     Bad reputation enjoyed by salespersons due to informal behavior by a few 2.     The over-emphasis on getting leads to spend rather than solving their problems 3.     Not using trust-building measures like social proofs 4.     Lack of data to initiate

Attracting leads via pay-per-call campaigns is becoming a popular choice for companies worldwide. Insurance companies are nowhere behind in terms of customer acquisition. However. Attracting new audiences via old tactics can be time-consuming. The new-age tools for automation and data collection have improved numbers to an all-time high. Regional players have incorporated these tools and experienced large-scale growth. If you are struggling with your lead generation process, below are a few tips.   Before Facebook, a non-digital physical banner for marketing used to cost more than $1500. The huge difference would contribute to difficulty and imbalance in marketing access, making it difficult for small businesses to promote tier products. Facebook changed the marketing game by allowing people to advertise for as low as $2.00. The age-old strategies started failing and businesses are now left to fend for themselves. Leads automation A re-shifted lead generation strategy is the need of th

  This Sales Call company has cracked the code to ensure Frustration-free Calls for Customers Ecommerce businesses are known for their large-scale setup to both manufacture ad digest profits easily. However, setting up a business online requires an extensive Online Fraud Prevention mechanism to ensure customer privacy and control. Very few businesses are aware of the updated policies, and practices, and changing customer taste in terms of privacy control. Unaware businesses become the feedstock of online fraudsters looking for ways to dupe customers.  Reasons for Frauds at eCommerce companies Common reasons for Frauds at eCommerce setups are, ·          Not installing Rudimentary anti-fraud tools that are meant for specific fraud issues ·          Using HTTP over HTTPS (Hypertext Transfer Protocol Secure) ·          Going above and beyond to collect unnecessary information about the customer ·          Not using an Address Verification service   Another crucial reaso

  Before Facebook, a non-digital physical banner for marketing used to cost more than $1500. The huge difference would contribute to difficulty and imbalance in marketing access, making it difficult for small businesses to promote tier products. Facebook changed the marketing game by allowing people to advertise for as low as $2.00. The decrease instantly triggered small businesses to take over the marketing tools. The marketing access combined with a huge Facebook audience contributed to increased competition. The age-old strategies started failing and businesses are now left to fend for themselves. Leads automation A re-shifted lead generation strategy is the need of the hour. Below are 5 Easy Tips to help you generate more leads quickly from Facebook. 5-Step Action Plan to Generate More Leads from Facebook Before we get started, I want to share that the following lead generation strategy revolves around 3 basic assumptions,  1.     You prioritize content quality over everything. Put

When I was still working my way up the corporate ladder, I didn't realize that I had a ton to learn. My boss at the time, however, arranged for me to get coaching from a colleague of hers who ran an online marketing agency. At first, it seemed like a big mistake. She was hard-edged and sarcastic. She basically told me that I was an idiot and didn't know what I was doing. But she also taught me how to do something that would eventually make me very successful: how to generate leads in digital marketing. The Concept behind successful Lead Generation The basics of Lead Generation are pretty easy to explain: it's about giving people a reason to talk to you. But there are so many ways to do it that if you're not sure where you're going, you can easily drift off into unnecessary expenses or lose focus on your main business goals. The biggest mistake people make is focusing on flashy ads instead of finding the most effective way to get those ads in front of the right peo

  No, I’m not here to waste another 10 minutes of your time squinting your eyes to find valuable tips to increase your leads(not good for your face and business). The Internet already has enough of those!  Home Improvement Industry is experiencing a downfall because of an inconsistent user sentiment due to pandemic led disturbance. Not going too deep into the latest changes in customer taste and price sensitivity. However, I am going to share a few tips to help you attract the best leads for your home service business without breaking the Bank. Top 5 Tips of all Time to Generate Home Improvement Leads without Spending a Lot The tips below have been compiled after rigorous research and customer feedback. The data has been compiled from PingCall, a Lead Generation Company with unending leads for every type of business (This is not a promotion, but you should definitely visit their website. The information there is Priceless! No kidding!) Below are Proven Tips to help you attra

  When I was still working my way up the corporate ladder, I didn't realize that I had a ton to learn. My boss at the time, however, arranged for me to get coaching from a colleague of hers who ran an online marketing agency. At first, it seemed like a big mistake. She was hard-edged and sarcastic. She basically told me that I was an idiot and didn't know what I was doing. But she also taught me how to do something that would eventually make me very successful: how to generate leads in digital marketing. The Concept behind successful Lead Generation The basics of Lead Generation are pretty easy to explain: it's about giving people a reason to talk to you. But there are so many ways to do it that if you're not sure where you're going, you can easily drift off into unnecessary expenses or lose focus on your main business goals. The biggest mistake people make is focusing on flashy ads instead of finding the most effective way to get those ads in front of the righ

“In 2012, I started my first sales call campaign. As an insurance business, we relied on the personal information collected through calls to prepare personalized solutions for our clients. Being a small business, our investment was small and the obsession with great customer experience took over. We experienced a major glitch when our customers complained of receiving calls from some other company with the information that they trusted us with. It was a shock but our users became wary and could not believe us again. That is the thing about user information. Manual collection and storing taught us a very important lesson about user privacy.” This was the experience shared by Kris Bell, owner of a reputed insurance agency. The agency currently drives its lead generation campaign using Pingcall. Pingcall is an AI-led Pay-Per-Call mechanism with a massive network of publishers, affiliates, advertisers, and cloud computing tools. The platform builds a personalized lead generation strategy

Insurance is hectic but selling insurance policies without any lead or prospect is hands down an altogether different struggle. From clueless sales calls to random people and social media posts, the road to attracting the right leads is complex.  Who said you had to do it alone? Pingcall is a leading pay-per-call marketing agency that specialised in attracting the best leads to serve your business goals. Pingcall experts come from different sectors and enable a smooth transition from lead to prospects and finally to customers. Once you sign up for our Auto Finance Lead Generation services, you get access to, High closing Rates No minimums Fresh Lead delivery to your phone Unparallel customer support 24*7 Access to leads Find the Best exclusive life insurance leads for your Insurance Agency With Pingcall, you can market your campaigns to an audience that is already looking for your services. A streamlined lead generation process gets initiated once you send us the details of your requi

According to statistics, the highest-earning insurance agents exceeded the $100000 income threshold in the last year. The insurance industry saw a major boom post-pandemic with consumer sentiment in favor of health and auto insurance. Yet, breaking through is a major struggle for fresh insurance agents. The amount of insurance providers is rising but so is the level of dissatisfaction from the policyholders' side. Below are the reasons why lead generation is not as difficult as it may sound for a fresh agent.  Why is it difficult to generate Free Insurance leads? The reason why independent insurance agents find it difficult to generate Free Auto Insurance Leads is the time investment required to establish credibility. Most lead generation campaigns set up by top-performing insurance companies rely on a mix of the following methods,  Dedicated customer and sales support panel Huge investment in setting up oneself as an expert in the industry using multiple social media platforms to